official Meta Creative Marketing Partner for Facebook and Instagram

The Meta Marketuing Partner badge, which Poterby Media received in 2023, recognises specialist creative solutions, which combine art and technology in order to produce high-quality assets that drive results across Meta apps and services.
As a Meta Business Partner, we have been recognized as a qualified member to help you produce content through the creator community to amplify your marketing strategy. Leverage authentic and relevant content to fuel your ad campaigns, sell products, or engage with your customers on Facebook and Instagram. Let’s take your brand to the next level together.

Why is this partnership so important

to Customer

This partnership was forged to assist advertisers of all sizes in achieving their business goals across awareness, consideration and conversion campaigns. As a Meta partner we:

Streamline the process of marketing and branded content production.

We help create and deliver authentic brand messaging at a competitive price point.

Have undergone a formal vetting and approval process to ensure that we are a leader in our industry and are championing innovation.

Have an in-depth understanding of Facebook and Instagram creative considerations and products.

We are recognised as an official Meta Creative Marketing Partner for Facebook and Instagram, and can't wait to see how we grow our relationship to continue delivering success for our clients.

Get in touch

Case studies

For Meta

M∙A∙C Cosmetics

M∙A∙C Powder Kiss

Ahead of the launch of the new MAC Powder Kiss range, we worked with creators to deliver authentic and engaging content focused on MAC’s newest product. Our diverse range of creators produced Instagram feed posts, Reels, and TikTok content along with Instagram Story frames. In creating genuine and informative content, they were able to bring to life the key product benefits of the new Powder Kiss range and encourage their followers to explore MAC’s newest product.

Creators

Content Pieces

1.4M

Audience

337K

Impressions

39.3K

Engagement

78.6K

Impact

Our brand ethos is to make waves of influence, so when PrettyLittleThing approached us with the ambition to deliver brand awareness at scale, we knew exactly how to deliver. The brand was well-versed in influencer marketing through Instagram, but wanted to reach new audiences on YouTube, while maintaining the high engagement rates their previous campaigns had achieved. We partnered with a global selection of creators in 5 different markets across Europe, Australasia, and North America to deliver 75 YouTube clothing haul videos. These integrated videos were supported by Instagram Stories and IGTV content, to achieve the target campaign engagement rate. The content produced equated to almost 24 hours worth of branded footage for the brand. As a result, we were able to reach 3.5 million people, all while maintaining an exceptionally high engagement rate of over 3%, making this one of PrettyLittleThing’s most successful influencer campaigns to date.

The campaign aim was to produce genuine, summer-focused branded content that drove awareness of the Starbucks brand and helped to spark a conversation among the brand's target audience around their favourite summer activities. To do so, we worked with 8 of France’s most creative lifestyle creators, who showed their audience just how the Starbucks brand and their favourite Starbucks’ products fitted into their summer activities.

The campaign aim was to generate excitement around the new Jumanji and to drive footfall to ODEON cinemas across the UK to watch the film. To do so, we worked with a variety of creators who all produced highly creative and engaging content, which focused on our creators immersing themselves in the world of Jumanji.